Parks Optical is committed to protecting the privacy
of our customers, which is why we do not sell, rent,
or loan any personal identifiable information regarding
our customers to any third party. We hope the policy
below will answer all of your questions regarding how
we treat information gathered from visitors to Parks Optical. Feel free to email us at ParksOptical.com with any
questions you might have.
WHAT INFORMATION WE COLLECT
In order to process your order efficiently, we collect
the following information: name, billing address, shipping
address, e-mail address, phone numbers, and credit card
number ("Personal Information") when you place
an order with us. This information is used solely by
Parks Optical and is stored in a secure environment. Under
certain circumstances we do also collect the user's
IP address, but only when we suspect that credit card
fraud may have occurred. We also periodically conduct
surveys of visitors to our Web site. This helps us better
understand what our customers would like to see from
us. We use this information for internal marketing research
purposes. We may contact a visitor who responded to
a survey for more information, but only if that visitor
has told us that they don't mind being contacted.
USE OF INFORMATION THAT YOU PROVIDE
At Parks Optical we collect Personal Information only
for the purposes of fulfilling orders, providing a high
level of customer service, gaining knowledge internally
regarding what our customers want and mailing circulars
and special offers from Parks Optical. If at any time you
do not want to receive offers and/or circulars from
us, you can always remove yourself from our mailing
list by sending an e-mail to ParksOptical.com.
EMAIL POLICY
We ask that you tell us when you do not wish to receive
periodic emails from us. We will only send email for
customer service purposes and to those visitors who
have indicated that they wish to receive other types
of email from us.
SECURITY OF THE INFORMATION YOU PROVIDE
Among our top priorities is keeping your Personal Information
secure. We use Secure Sockets Layer (SSL) technology,
which provides the highest level of security currently
available for secure transactions, to encrypt all of
your Personal Information before it is transmitted to
us. Encrypted information cannot be read or recorded
as it travels over the Internet. You can tell you are
sending information securely by the unbroken key icon
or closed lock icon that should appear at the bottom
of your internet browser's window (depending on what
browser you use). These icons will appear when you are
placing an order on our Web site. In addition, you will
see our site address change slightly, from http: to
https: indicating a secure server connection is being
used.
Additionally, access to your Personal Information is
provided only to our trusted employees and agents who
have a need to know such information for the purpose
of fulfilling your order and offering our high level
of customer service. The computers that store your personal
information are located in a separate facility which
utilizes the latest in firewall and security technology.
USE OF COOKIES
We use cookies to provide our customers with streamlined
ordering and other useful features. Cookies are pieces
of information that are stored by your browser on your
computer's hard drive. Cookies make Web surfing easier
for you by saving your customer identification information
while you're at our site. The use of cookies has become
an industry standard used by most major Web sites. Most
Web browsers automatically accept cookies, but you can
usually change your browser to prevent that. Please
continue to review our privacy policy from time to time
so that you are aware of our current policy with respect
to cookies.
YOUR ACCEPTANCE OF THESE TERMS
By using our Web site, you agree to accept the Parks Optical privacy policy. Make sure you read this policy
carefully, because if you do choose to use our Web site,
you automatically agree to this policy. If you do not
agree to this policy, please do not order directly from
our Web site and feel free to contact us at (805) 522-6722
to process your order. We reserve the right, at our
discretion, to change, modify, add, or remove any portion
of the content of this Web site.
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